alrajhi bank and Uber Saudi Arabia Launch Strategic Partnership to Enhance Customer Experience with Exclusive Mobility and Loyalty Benefits

alrajhi bankand Uber Saudi Arabia have announced the launch of a strategic partnership bringing together digital banking services and mobility solutions to deliver exclusive benefits and added value to the Bank’s customers across the Kingdom. The partnership connects customers’ everyday journeys with the Bank’s benefits and loyalty ecosystem.

 

Eligible alrajhi bankcustomers will be offered a complimentary three-month Uber One membership, giving them access to membership benefits across eligible Uber rides. 

 

Drawing on Alrajhi bank’s extensive customer base and Uber’s technology platform and expertise in mobility solutions, the partnership reflects a shared commitment to leveraging technology and innovation to deliver experiences that are more closely aligned with customers’ evolving needs and lifestyles. It also aligns with Alrajhi bank’s “Harmonize the Group” strategy, which aims to extend the value offered to customers beyond traditional financial services, including through Uber One, where members can access select membership benefits when travelling to other countries where Uber One is available.

 

Saed Basit, Chief Marketing and Customer Experience Officer at alrajhi bank, said: “Our partnership with Uber marks a new step in developing an integrated ecosystem of benefits and services that responds to our customers’ everyday needs. Through this partnership, we aim to connect our banking and digital solutions with experiences that deliver meaningful value to customers, while strengthening our loyalty ecosystem through strategic partnerships with leading global brands. This further reinforces Alrajhi bank’s position as a key partner to our customers across different aspects of their lives.” 

 

Youssef Abouseif, General Manager KSA, said: “Saudi Arabia continues to be an incredibly important market for Uber, and our partnership with alrajhi bank reflects our commitment to bringing greater value to customers across the Kingdom. By bringing together Alrajhi bank's trusted digital ecosystem with Uber's technology, we're making it easier for millions of customers to access convenient mobility and get more value from their everyday journeys.”

 

This partnership marks the beginning of a broader collaboration between alrajhi bank and Uber Saudi Arabia. In the next phase, both parties plan to develop additional initiatives and benefits, while exploring new opportunities in payment solutions and mobility-related financial services.